Motivators and Inhibitors for University Faculty in Distance and e-learning. - Ruth Gannon-Cook; Kathryn Ley; Caroline M. Crawford; Allen Warner (Br. J. Educ. Technol., 2009)

Business Lessons for Higher Education Marketing. - Ruth Gannon-Cook; Kathryn Ley (Int. J. Technol. Educ. Mark., 2011)

Past, Future and Presents: Meeting New Online Challenges with Primal Marketing Solutions. - Ruth Gannon-Cook; Kathryn Ley (Int. J. Technol. Educ. Mark., 2015)