Intrusiveness of Online Video Advertising and Its Effects on Marketing Outcomes. - Kendall Goodrich; Shu Z. Schiller; Dennis F. Galletta (ICIS, 2011)

Let Them Play! Active Learning in a Virtual World. - Shu Z. Schiller; Kendall Goodrich; Pola B. Gupta (Inf. Syst. Manag., 2013)