Peer Effects in the Diffusion of Solar Photovoltaic Panels. - Bryan K. Bollinger; Kenneth T. Gillingham (Mark. Sci., 2012)

Social Learning and Solar Photovoltaic Adoption. - Kenneth T. Gillingham; Bryan K. Bollinger (Manag. Sci., 2021)

Visibility and Peer Influence in Durable Good Adoption. - Bryan K. Bollinger; Kenneth T. Gillingham; A. Justin Kirkpatrick; Steven Sexton (Mark. Sci., 2022)

Field Experimental Evidence on the Effect of Pricing on Residential Electricity Conservation. - Jesse Burkhardt; Kenneth T. Gillingham; Praveen K. Kopalle (Manag. Sci., 2023)

Promotional Campaign Duration and Word of Mouth in Solar Panel Adoption. - Bryan K. Bollinger; Kenneth T. Gillingham; Stefan Lamp; Tsvetan Tsvetanov (Mark. Sci., 2024)

Boundary Effects in the Diffusion of New Products on Cartesian Networks. - Gadi Fibich; Tomer Levin; Kenneth T. Gillingham (Oper. Res., 2025)