How do consumers react to mobile marketing? - Kristina Heinonen; Tore Strandvik (ICMB, 2006)

Consumer responsiveness to mobile marketing. - Kristina Heinonen; Tore Strandvik (Int. J. Mob. Commun., 2007)

The Role of Digital Service Encounters on Customers' Perceptions of Companies. - Kristina Heinonen (J. Electron. Commer. Organ., 2008)

The influence of customer activity on e-service value-in-use. - Kristina Heinonen (Int. J. Electron. Bus., 2009)

Towards a Better Understanding of Smart Services - A Cross-Disciplinary Investigation. - Ana Kustrak Korper; Maren Purrmann; Kristina Heinonen; Werner H. Kunz (IESS, 2020)