Benefits of social media in business-to-business customer interface in innovation. - Jari Juhani Jussila; Hannu Kärkkäinen; Maija Leino (MindTrek, 2011)

Innovation-related benefits of social media in Business-to-Business customer relationships. - Jari Juhani Jussila; Hannu Kärkkäinen; Maija Leino (Int. J. Adv. Media Commun., 2013)