Exploring the Influence of Digital Marketing Strategies on Enhancing Customer Satisfaction in Contemporary Business Environments. - Jassim Ahmad Al-Gasawneh; Malek Alsoud; Zead M. Alhawamdeh; Tomader Jamil Bani-Ata; Mahmoud Alghizzawi; Mohammad Khalaf Daoud (ICCR, 2024)

How could entertainment content marketing affect intention to use the metaverse? Empirical findings. - Malek Alsoud; Ali Trawnih; Husam Yaseen; Tha'er Majali; Anas Ratib Alsoud; Omar Abdel Jaber (Int. J. Inf. Manag. Data Insights, 2024)