Neurophysiological Tools to Investigate Consumer's Gender Differences during the Observation of TV Commercials. - Giovanni Vecchiato; Anton Giulio Maglione; Patrizia Cherubino; Barbara Wasikowska; Agata Wawrzyniak; Anna Latuszynska; Malgorzata Latuszynska; Kesra Nermend; Ilenia Graziani; Maria Rita Leucci; Arianna Trettel; Fabio Babiloni (Comput. Math. Methods Medicine, 2014)

The Concept of Virtual Reality System to Study the Media Message Effectiveness of Social Campaigns. - Anna Borawska; Mariusz Borawski; Malgorzata Latuszynska (KES, 2018)

TOPSIS and VIKOR methods in study of sustainable development in the EU countries. - Mateusz Piwowarski; Danuta Milaszewicz; Malgorzata Latuszynska; Mariusz Borawski; Kesra Nermend (KES, 2018)

On the effectiveness of using virtual reality games in social marketing. - Anna Borawska; Mariusz Borawski; Konrad Biercewicz; Malgorzata Latuszynska; Jaroslaw Duda 002 (KES, 2020)

The use of neurophysiological measures in studying social advertising effectiveness. - Anna Borawska; Malgorzata Latuszynska (KES, 2020)

Agent-Based Modeling of Social Campaign Message Adoption: Problem of Parameter's Value Determination. - Anna Borawska; Malgorzata Latuszynska (KES, 2021)

Combining System Dynamics and Agent-Based Simulation to Study the Effects of Public Interventions on Poverty. - Malgorzata Latuszynska; Shivan Fate (KES, 2022)