Persuasive Online-Selling in Quality and Taste Domains. - Markus Zanker; Marcel Bricman; Sergiu Gordea; Dietmar Jannach; Markus Jessenitschnig (EC-Web, 2006)

Cost-Efficient Development of Virtual Sales Assistants. - Markus Zanker; Marcel Bricman; Markus Jessenitschnig (KES IIMSS, 2009)