Classifying and Profiling Social Networking Site Users: A Latent Segmentation Approach. - María-del-Carmen Alarcón-del-Amo; Carlota Lorenzo-Romero; Miguel Ángel Gómez-Borja (Cyberpsychology Behav. Soc. Netw., 2011)

Social Networking Sites as Business Tool: A Study of User Behavior. - Efthymios Constantinides; Carlota Lorenzo-Romero; María-del-Carmen Alarcón-del-Amo (Business Process Management, 2013)

Adoption of social networking sites by Italian. - María-del-Carmen Alarcón-del-Amo; Carlota Lorenzo-Romero; Giacomo Del Chiappa (Inf. Syst. E Bus. Manag., 2014)

Determinants of Use of Social Media Tools in Retailing Sector. - Carlota Lorenzo-Romero; María-del-Carmen Alarcón-del-Amo; Efthymios Constantinides (J. Theor. Appl. Electron. Commer. Res., 2014)

Antecedents and consequences of virtual customer co-creation behaviours. - Marta Frasquet-Deltoro; María-del-Carmen Alarcón-del-Amo; Carlota Lorenzo-Romero (Internet Res., 2019)

Speed of Use of Social Media as an Antecedent of Speed of Business Internationalization. - Josep Rialp Criado; María-del-Carmen Alarcón-del-Amo; Alex Rialp Criado (J. Glob. Inf. Manag., 2020)

Open Collaboration Strategy of International Retailers: An Analysis of Co-Creation. - Carlota Lorenzo-Romero; María-del-Carmen Alarcón-del-Amo; Leticia del-Pozo-Ruiz (J. Theor. Appl. Electron. Commer. Res., 2021)