Ratings Scheme Bias in E-Commerce: Preliminary Insights. - Robin S. Poston; Marla B. Royne (J. Organ. End User Comput., 2008)

Advergame speed influence and brand recall: The moderating effects of brand placement strength and gamers' persuasion knowledge. - Devika Vashisht; Marla B. Royne (Comput. Hum. Behav., 2016)