A neural network approach to predicting price negotiation outcomes in business-to-business contexts. - Dirk Moosmayer; Alain Yee-Loong Chong; Martin J. Liu; Bjoern Schuppar (Expert Syst. Appl., 2013)

Explicating industrial brand equity: Integrating brand trust, brand performance and industrial brand image. - Sharifah Faridah Syed Alwi; Bang Nguyen; T. C. Melewar; Yeat Hui Loh; Martin J. Liu (Ind. Manag. Data Syst., 2016)

Predicting consumer product demands via Big Data: the roles of online promotional marketing and online reviews. - Alain Yee-Loong Chong; Eugene Ch'ng; Martin J. Liu; Boying Li (Int. J. Prod. Res., 2017)

Growing on Steroids: Rapidly Scaling the User Base of Digital Ventures Through Digital Innovation. - Jimmy C. Huang; Ola Henfridsson; Martin J. Liu; Sue Newell (MIS Q., 2017)

The Emergence and Growth of Ecosystem: The Strategic Role of Digital Innovation. - Dandan Ye; Martin J. Liu; Jimmy C. Huang; Jun Luo; Zi Wang (PACIS, 2019)

How to Make Efficient Pivotings for New Ventures: The Role of Digital Resources Orchestration. - Dandan Ye; Martin J. Liu; Jimmy C. Huang; Jun Luo; Zhengchun Zhi (PACIS, 2020)

How to Develop Complementor Dedication by Giving Them the Short End of the Stick. - Chenchen Weng; Martin J. Liu; Jun Luo (PACIS, 2021)

Extending Digital Ventures Through Templating. - Jimmy C. Huang; Ola Henfridsson; Martin J. Liu (Inf. Syst. Res., 2022)

How to Achieve Incumbents Thrive in Platform-Based Ecosystem in the Hotel Context: The Role of Digital Complementarity. - Yuanzhi Nan; Jun Luo; Martin J. Liu; Dandan Ye (HICSS, 2024)

A dry port hub-and-spoke network design: An optimization model, solution method, and application. - Chandra Ade Irawan; Saïd Salhi; Dylan F. Jones; Jing Dai; Martin J. Liu (Comput. Oper. Res., 2024)

B2B social media use as a double-edged sword on trust: a social presence theory perspective. - Chenchen Weng; Martin J. Liu; Jun Luo; Natalia Yannopoulou (Ind. Manag. Data Syst., 2024)

The effect of corporate social responsibility hybridity on firm performance: moderating role of aspirational talk. - Ruizhi Yuan; Martin J. Liu; Lixian Qian; Yuhuilin Chen (Ind. Manag. Data Syst., 2024)

How to Achieve Swift Resilience: the Role of Digital Innovation Enabled Mindfulness. - Dandan Ye; Martin J. Liu; Jun Luo; Natalia Yannopoulou (Inf. Syst. Frontiers, 2024)