The ability to compensate for suboptimal capacity decisions by optimal pricing decisions. - Bernd Skiera; Martin Spann (Eur. J. Oper. Res., 1999)

Measurement of Consumer's Individual Search Costs and their Use for Individualized Pricing. - Martin Spann; Bernd Skiera; Björn Schäfers (MCPC, 2003)

Internet-Based Virtual Stock Markets for Business Forecasting. - Martin Spann; Bernd Skiera (Manag. Sci., 2003)

New Product Development with Internet-Based Information Markets: Theory and Empirical Application. - Arina Soukhoroukova; Martin Spann (ECIS, 2005)

Erlösquellen und Preismodelle für den Business-to-Consumer-Bereich im Internet. - Bernd Skiera; Martin Spann; Uwe Walz (Wirtschaftsinf., 2005)

Informationsmärkte. - Arina Soukhoroukova; Martin Spann (Wirtschaftsinf., 2006)

Collective Intelligence in der Automobilbranche - Eine Anwendung von Informationsmärkten bei der BMW Group. - Martin Spann; Arina Soukhoroukova; Martin Hohlweg (Intelligente Systeme zur Entscheidungsunterstützung, 2008)

The Impact of Information Diffusion on Bidding Behavior in Secret Reserve Price Auctions. - Oliver Hinz; Martin Spann (Inf. Syst. Res., 2008)

Implementierung eines Interactive-Price-Response-Systems bei einer Low-Cost-Airline. - Stefan Mang; Martin Spann; David Post (Wirtschaftsinformatik (2), 2009)

Measuring Frictional Costs in E-Commerce: The Case of Name-Your-Own-Price Auctions. - Oliver Hinz; Martin Spann (ECIS, 2010)

Decision Making in Virtual Worlds: An Experimental Test of Altruism, Fairness and Presence. - Martin Spann; Oliver Hinz; Il-Horn Hann; Bernd Skiera (ECIS, 2010)

Prestige Goods and Social Status in Virtual Worlds. - Oliver Hinz; Martin Spann; Il-Horn Hann (ICIS, 2010)

Prediction Markets as institutional forecasting support systems. - Gerrit H. van Bruggen; Martin Spann; Gary L. Lilien; Bernd Skiera (Decis. Support Syst., 2010)

Managing information diffusion in Name-Your-Own-Price auctions. - Oliver Hinz; Martin Spann (Decis. Support Syst., 2010)

Pricing in electronic markets and networks. - Martin Spann; Andreas Herrmann; David Sprott (Electron. Mark., 2010)

Optimal Reverse-Pricing Mechanisms. - Martin Spann; Robert Zeithammer; Gerald Häubl (Mark. Sci., 2010)

BISE - Call for Papers Issue 3/2013 - BISE and Marketing. - Martin Spann; Oliver Hinz; Vandana Ramachandran (Bus. Inf. Syst. Eng., 2011)

The social embeddedness of decision making: opportunities and challenges. - Carsten Takac; Oliver Hinz; Martin Spann (Electron. Mark., 2011)

Price Discrimination in E-Commerce? An Examination of Dynamic Pricing in Name-Your-Own Price Markets. - Oliver Hinz; Il-Horn Hann; Martin Spann (MIS Q., 2011)

WI - Call for Papers Heft 3/2013 - Wirtschaftsinformatik und Marketing. - Martin Spann; Oliver Hinz; Vandana Ramachandran (Wirtschaftsinf., 2011)

Measuring Individual Search Costs on the Mobile Internet. - Stephan Daurer; Dominik Molitor; Martin Spann (ECIS, 2012)

Improving Airline Revenues with Variable Opaque Products: "Blind Booking" at Germanwings. - David Post; Martin Spann (Interfaces, 2012)

Social Media Campaigns For New Product Introductions. - Daniela Baum; Martin Spann; Johann Füller; Torsten Pedit (ECIS, 2013)

The Impact of Smartphones, Barcode Scanning, and Location-based Services on Consumers' Search Behavior. - Stephan Daurer; Dominik Molitor; Martin Spann; Puneet Manchanda (ICIS, 2013)

Interview with Jörg Lübcke on "Digitalization of Business Models in the Media Industry". - Martin Spann (Bus. Inf. Syst. Eng., 2013)

Business and Information Systems Engineering and Marketing. - Martin Spann; Oliver Hinz; Vandana Ramachandran (Bus. Inf. Syst. Eng., 2013)

A comparison of the effectiveness of e-mail coupons and mobile text message coupons for digital products. - Philipp Reichhart; Christian Pescher; Martin Spann (Electron. Mark., 2013)

Prediction Market Performance and Market Liquidity: A Comparison of Automated Market Makers. - Christian Slamka; Bernd Skiera; Martin Spann (IEEE Trans. Engineering Management, 2013)

Interview mit Jörg Lübcke zum Thema "Digitalisierung der Geschäftsmodelle in der Medienindustrie". - Martin Spann (Wirtschaftsinf., 2013)

Wirtschaftsinformatik und Marketing. - Martin Spann; Oliver Hinz; Vandana Ramachandran (Wirtschaftsinf., 2013)

Knowledge Stock Exchanges: a Co-Opetitive Crowdsourcing Mechanism for E-Learning. - Andreas Heusler; Martin Spann (ECIS, 2014)

Business Models - An Information Systems Research Agenda. - Daniel Veit; Eric K. Clemons; Alexander Benlian; Peter Buxmann; Thomas Hess; Dennis Kundisch; Jan Marco Leimeister; Peter Loos; Martin Spann (Bus. Inf. Syst. Eng., 2014)

The Interplay Between Online Consumer Reviews and Recommender Systems: An Experimental Analysis. - Daniela Baum; Martin Spann (Int. J. Electron. Commer., 2014)

Geschäftsmodelle - Eine Forschungsagenda für die Wirtschaftsinformatik. - Daniel Veit; Eric K. Clemons; Alexander Benlian; Peter Buxmann; Thomas Hess; Dennis Kundisch; Jan Marco Leimeister; Peter Loos; Martin Spann (Wirtschaftsinf., 2014)

Research Note - Can't Buy Me Love...Or Can I? Social Capital Attainment Through Conspicuous Consumption in Virtual Environments. - Oliver Hinz; Martin Spann; Il-Horn Hann (Inf. Syst. Res., 2015)

Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets. - Klaus M. Schmidt; Martin Spann; Robert Zeithammer (Manag. Sci., 2015)

Skimming or Penetration? Strategic Dynamic Pricing for New Products. - Martin Spann; Marc Fischer 001; Gerard J. Tellis (Mark. Sci., 2015)

Erratum to "Optimal Reverse-Pricing Mechanisms" by Martin Spann, Robert Zeithammer, and Gerald Häubl. - Martin Spann; Robert Zeithammer; Gerald Häubl (Mark. Sci., 2015)

Location-Based Advertising and Contextual Mobile Targeting. - Dominik Molitor; Philipp Reichhart; Martin Spann (ICIS, 2016)

Quantified UX: Towards a Common Organizational Understanding of User Experience. - Florian Lachner; Philipp Naegelein; Robert Kowalski; Martin Spann; Andreas Butz (NordiCHI, 2016)

Consumer Preferences for Product Information and Price Comparison Apps. - Jens Fölting; Stephan Daurer; Martin Spann (Wirtschaftsinformatik, 2017)

Pay what you want as a pricing model for open access publishing? - Martin Spann; Lucas Stich; Klaus M. Schmidt (Commun. ACM, 2017)

The effect of Joint Consumption on Mobile Coupon Redemptions - a field Experiment. - Gabor Darvasi; Martin Spann (ECIS, 2018)

Measuring The Effectiveness of Location-Based Mobile Push vs. Pull Targeting. - Dominik Molitor; Martin Spann; Anindya Ghose; Philipp Reichhart (ICIS, 2018)

The Interplay of Retargeting and Location Revisits in Location-Based Advertising. - Dominik Molitor; Peter Pal Zubcsek; Martin Spann; Philipp Reichhart (ICIS, 2019)

The value of product presentation technologies on mobile vs. non-mobile devices: A randomized field experiment. - Philipp Naegelein; Martin Spann; Dominik Molitor (Decis. Support Syst., 2019)

Consumer Response to Digital Paywall Configurations: Choice vs. Quantity Restrictions. - Robert Rußell; Lucas Stich; Benedikt Berger; Martin Spann; Thomas Hess (ICIS, 2020)

Monetizing Online Content: Digital Paywall Design and Configuration. - Robert Rußell; Benedikt Berger; Lucas Stich; Thomas Hess; Martin Spann (Bus. Inf. Syst. Eng., 2020)

Effectiveness of Location-Based Advertising and the Impact of Interface Design. - Dominik Molitor; Martin Spann; Anindya Ghose; Philipp Reichhart (J. Manag. Inf. Syst., 2020)

The influence of location-based games on traditional entertainment products. - Cristina Mihale-Wilson; Patrick Felka; Oliver Hinz; Martin Spann (Decis. Support Syst., 2021)

Charged Less, Paid More - Non-optimal Tariff Choice Decisions in the Electric Vehicle Services Market. - Emanuel Schuster; Martin Spann (ECIS, 2022)

Influence of Assimilation Effects on Recommender Systems. - Markus A. Lill; Martin Spann (ICIS, 2022)

The Impact of Strategic Core-Component Reuse on Product Life Cycles. - Cristina Mihale-Wilson; Patrick Felka; Oliver Hinz; Martin Spann (Bus. Inf. Syst. Eng., 2022)

Digitizing local search: An empirical analysis of mobile search behavior in offline shopping. - Dominik Molitor; Stephan Daurer; Martin Spann; Puneet Manchanda (Decis. Support Syst., 2023)

Man and Machine: AR-Based Vocational Training for Tacit Knowledge Tasks. - Alexander Pfaff; Martin Spann (ECIS, 2024)

Frontiers: The Effect of an Ad Ban on Retailer Sales: Insights from a Natural Experiment. - Sebastian Gabel; Dominik Molitor; Martin Spann (Mark. Sci., 2024)

Frontiers: The Interplay of User-Generated Content, Content Industry Revenues, and Platform Regulation: Quasi-Experimental Evidence from YouTube. - Nils Wlömert; Dominik Papies; Michel Clement; Martin Spann (Mark. Sci., 2024)

Rejoinder on "Frontiers: The Interplay of User-Generated Content, Content Industry Revenues, and Platform Regulation: Quasi-Experimental Evidence from YouTube". - Nils Wlömert; Dominik Papies; Michel Clement; Martin Spann (Mark. Sci., 2024)

Mobile Push vs. Pull Targeting and Geo-Conquesting. - Dominik Molitor; Martin Spann; Anindya Ghose; Philipp Reichhart (Inf. Syst. Res., 2025)