Factors influencing consumers' willingness to accept mobile advertising: a conceptual model. - Matti Leppäniemi; Heikki Karjaluoto (Int. J. Mob. Commun., 2005)

Managing Customer Relationships through Mobile Medium - Underlying Issues and Opportunities. - Jaakko Sinisalo; Jari Salo 001; Heikki Karjaluoto; Matti Leppäniemi (HICSS, 2006)

Mobile customer relationship management: underlying issues and challenges. - Jaakko Sinisalo; Jari Salo 001; Heikki Karjaluoto; Matti Leppäniemi (Bus. Process. Manag. J., 2007)

Exploring Gender Influence on Customer's Intention to Engage Permission-based Mobile Marketing. - Heikki Karjaluoto; Heikki Lehto; Matti Leppäniemi; Chanaka Jayawardhena (Electron. Mark., 2008)

Factors affecting Finnish consumers' intention to receive SMS marketing: a conceptual model and an empirical study. - Heikki Karjaluoto; Craig Standing; Michael Becker 004; Matti Leppäniemi (Int. J. Electron. Bus., 2008)

Exploring the effects of gender, age, income and employment status on consumer response to mobile advertising campaigns. - Matti Leppäniemi; Heikki Karjaluoto (J. Syst. Inf. Technol., 2008)

Social Identity for Teenagers: Understanding Behavioral Intention to Participate in Virtual World Environment. - Heikki Karjaluoto; Matti Leppäniemi (J. Theor. Appl. Electron. Commer. Res., 2013)