Chatbots im Kundenservice: Ein Verfahren zur Kosten-Nutzen-Analyse. - Maximilian Schacker; Angela Fuchs (Wirtschaftsinformatik Manag., 2018)

Understanding the Impact of Sustainability and CSR Information in D2C Online Shops on Consumer Attitudes and Behavior - A Literature Review. - Maximilian Schacker; Katarina Stanoevska-Slabeva (HICSS, 2021)

A morphology of digital direct-to-consumer (D2C) models. - Maximilian Schacker; Katarina Stanoevska-Slabeva (CENTERIS/ProjMAN/HCist, 2022)