The effects of social media based brand communities on brand community markers, value creation practices, brand trust and brand loyalty. - Michel Laroche; Mohammad Reza Habibi; Marie-Odile Richard; Ramesh Sankaranarayanan (Comput. Hum. Behav., 2012)

To be or not to be in social media: How brand loyalty is affected by social media? - Michel Laroche; Mohammad Reza Habibi; Marie-Odile Richard (Int. J. Inf. Manag., 2013)

The roles of brand community and community engagement in building brand trust on social media. - Mohammad Reza Habibi; Michel Laroche; Marie-Odile Richard (Comput. Hum. Behav., 2014)

Brand communities based in social media: How unique are they? Evidence from two exemplary brand communities. - Mohammad Reza Habibi; Michel Laroche; Marie-Odile Richard (Int. J. Inf. Manag., 2014)

How Do Expressed Emotions Affect the Helpfulness of a Product Review? Evidence from Reviews Using Latent Semantic Analysis. - Shimi Naurin Ahmad; Michel Laroche (Int. J. Electron. Commer., 2015)

Testing an extended model of consumer behavior in the context of social media-based brand communities. - Mohammad Reza Habibi; Michel Laroche; Marie-Odile Richard (Comput. Hum. Behav., 2016)

Analyzing electronic word of mouth: A social commerce construct. - Shimi Naurin Ahmad; Michel Laroche (Int. J. Inf. Manag., 2017)

Impact of acculturation, online participation and involvement on voting intentions. - Ahmad Jamal; Hatice Kizgin; Nripendra P. Rana; Michel Laroche; Yogesh K. Dwivedi (Gov. Inf. Q., 2019)

Applications of business intelligence and analytics in social media marketing. - Nick Hajli; Michel Laroche (Int. J. Inf. Manag., 2019)

Using big data analytics to study brand authenticity sentiments: The case of Starbucks on Twitter. - Hamid Shirdastian; Michel Laroche; Marie-Odile Richard (Int. J. Inf. Manag., 2019)

The impact of social media on consumer acculturation: Current challenges, opportunities, and an agenda for research and practice. - Hatice Kizgin; Bidit Lal Dey; Yogesh K. Dwivedi; David Laurie Hughes; Ahmad Jamal; Paul Jones 002; Bianca Kronemann; Michel Laroche; Lisa Peñaloza; Marie-Odile Richard; Nripendra P. Rana; Rene Romer; et al. (Int. J. Inf. Manag., 2020)

Introduction to the Special Issue: Information Communication Technology (ICT): People, culture, and globalization. - Boris Bartikowski; Michel Laroche; Hatice Kizgin (Int. J. Inf. Manag., 2023)

Caged, helpless but not bored: consumption values derived from over-the-top platforms during pandemic. - Shalini Talwar; Puneet Kaur; Sushant Kumar; Michel Laroche; Amandeep Dhir (Inf. Technol. People, 2024)

Using artificial intelligence (AI) to enhance customer experience and to develop strategic marketing: An integrative synthesis. - Jean-Michel Sahut; Michel Laroche (Comput. Hum. Behav., 2025)

Mobile app localization-based advertising: Effects of spatial and social-cultural distances on consumer behavior. - Hamid Shirdastian; Boris Bartikowski; Michel Laroche; Marie-Odile Richard (Int. J. Inf. Manag., 2025)