Design and deployment of a customer journey management system: the CJMA approach. - Nam Nguyen Chan; Duc Loc Nguyen Vo; Cuong Pham-Nguyen; Thang Le Dinh; Nguyen Anh Khoa Dam; Thanh Thoa Pham Thi; My Hang Vu Thi (ICFNDS, 2021)

From Customer Data to Smart Customer Data: The Smart Data Transformation Process. - Thang Le Dinh; Nguyen Anh Khoa Dam; Nam Nguyen Chan; My Hang Vu Thi; Cuong Pham-Nguyen (IESS, 2022)

Trivi: A Conceptual Framework for Customer Intelligence Systems for Small and Medium-sized Enterprises. - Thang Le Dinh; My Hang Vu Thi; Nguyen Anh Khoa Dam; Nam Nguyen Chan (PACIS, 2022)