The Impact of Proximity Marketing on Consumer Reactions and Firm Performance: A Conceptual and Integrative Model. - Augustin Bilolo; Harold Boeck; Fabien Durif; Nataly Levesque (AMCIS, 2015)

Influencer Engagement on Social Media: A Conceptual Model, the Development and Validation of a Measurement Scale. - Nataly Levesque; Frank Pons (J. Theor. Appl. Electron. Commer. Res., 2023)