Company Family, Innovation and Colombian Graphic Industry: A Bayesian Estimation of a Logistical Model. - Mercedes Gaitán-Angulo; Jairo Enrique Santander Abril; Amelec Viloria; Julio Mojica Herazo; Pedro Hernández Malpica; Jairo Luis Martínez Ventura; Lissette Hernández-Fernández (DMBD, 2018)