Predicting customer potential value an application in the insurance industry. - Peter C. Verhoef; Bas Donkers (Decis. Support Syst., 2001)

The commercial use of segmentation and predictive modeling techniques for database marketing in the Netherlands. - Peter C. Verhoef; Penny N. Spring; Janny C. Hoekstra; Peter S. H. Leeflang (Decis. Support Syst., 2003)

Developing A Service Improvement System for the National Dutch Railways. - Peter C. Verhoef; Martin Heijnsbroek; Joost Bosma (Interfaces, 2017)

Digital readiness: construct development and empirical validation. - Dinh Khoi Nguyen; Thijs L. J. Broekhuizen; John Qi Dong; Peter C. Verhoef (ICIS, 2019)

The Value of Being Different: Industry Digital Fashion, Firm Digital Skills and Financial Performance. - Nicolai Etienne Fabian; John Qi Dong; Abhi Bhattacharya; Peter C. Verhoef (ICIS, 2020)

When It Takes Three to Tango in the Digital Transformation Age: Synergies between Digital Orientation, Change Commitment and Organizational Agility. - Dinh Khoi Nguyen; Thijs L. J. Broekhuizen; John Qi Dong; Peter C. Verhoef (ICIS, 2020)

Are You Ready for Digital Transformation? Digital Readiness Configurations and Business Value across Industries. - Dinh Khoi Nguyen; Thijs L. J. Broekhuizen; John Qi Dong; Peter C. Verhoef (ICIS, 2021)

Power Distribution of IT Executives in the TMT: When Should It Be Equal? - Dinh Khoi Nguyen; Thijs L. J. Broekhuizen; John Qi Dong; Peter C. Verhoef (ICIS, 2022)

Leveraging synergy to drive digital transformation: A systems-theoretic perspective. - Dinh Khoi Nguyen; Thijs L. J. Broekhuizen; John Qi Dong; Peter C. Verhoef (Inf. Manag., 2023)

Business value of SME digitalisation: when does it pay off more? - Nicolai Etienne Fabian; John Qi Dong; Thijs L. J. Broekhuizen; Peter C. Verhoef (Eur. J. Inf. Syst., 2024)