Psychological and Relational Moderators for the Relationship Between Brand Equity and Its Consequences. - Ying-Kai Liao; Giang Nu To Truong; Phuong Minh Binh Nguyen (J. Electron. Commer. Organ., 2020)

A Quality Function Deployment Approach Through Management and Technology Development. - Chia Wei Lo; Ying-Kai Liao; Giang Nu To Truong; Phuong Minh Binh Nguyen; Wann-Yih Wu (Int. J. Asian Bus. Inf. Manag., 2021)

Employee Theft Behavior: A Case Study of Five-Star Hotels in Vietnam. - Phuong Minh Binh Nguyen; Giang Nu To Truong (Int. J. Asian Bus. Inf. Manag., 2021)

A Co-Word and Co-Citation Analysis of Digital Marketing Research. - Xuan Lan Pham; Phuong Minh Binh Nguyen; Giang Nu To Truong (Int. J. Serv. Sci. Manag. Eng. Technol., 2022)

The Influence of Personality Traits on Intention to Purchase Green Products. - Quan Minh Vu; Ying-Kai Liao; Hai-Yen Thi Vuong; Giang Nu To Truong; Phuong Minh Binh Nguyen; Wann-Yih Wu (Int. J. Serv. Sci. Manag. Eng. Technol., 2022)