Does brands experience matter for mobile communication devices - the roles of satisfaction and affective commitment. - Pi-Chuan Sun; Huei-Shan Lee; Yen-Ting Wu (Int. J. Mob. Commun., 2016)

The Effects of Perceived Identity Threat and Realistic Threat on the Negative Attitudes and Usage Intentions Toward Hotel Service Robots: The Moderating Effect of the Robot's Anthropomorphism. - Hsien-Long Huang; Li-Keng Cheng; Pi-Chuan Sun; Szu-Jung Chou (Int. J. Soc. Robotics, 2021)