Preferences for Chinese TV Dramas and Purchase Intentions of Southeast Asian Audiences. - Ping-Hua Lee; Pin-Hsuan Chen; Dian Yu; Pei-Luen Patrick Rau (HCI (14), 2023)

Analysis of Perceived Preferences and National Images for Chinese TV Dramas in Southeast Asia. - Ping-Hua Lee; Pin-Hsuan Chen; Dian Yu; Pei-Luen Patrick Rau (HCI (14), 2023)