Cognitive Computing Approaches for Human Activity Recognition from Tweets - A Case Study of Twitter Marketing Campaign. - Jari Jussila; Prashanth Madhala (RIIFORUM, 2019)

Organizational Capabilities in Data-driven Value Creation: A Literature Review. - Prashanth Madhala; Hongxiu Li; Nina Helander (KMIS, 2020)

Understanding the Antecedents and Consequences of Data Analytics Capabilities: A Literature Review in IS field. - Prashanth Madhala; Hongxiu Li; Nina Helander (PACIS, 2021)

Exploring Data Analytics Capability Building: An IS Success and Resource-Based View. - Prashanth Madhala; Hongxiu Li; Nina Helander (ECIS, 2022)

Building Data Analytics Capabilities for Value Creation: A Resource-Based View. - Prashanth Madhala; Hongxiu Li; Nina Helander (PACIS, 2022)

Data Analytics Capabilities for Digital Service Development: A Case Study. - Prashanth Madhala; Tingting Lin; Hongxiu Li; Nina Helander (PACIS, 2023)

Examining the Interplay Between Organizational Culture and Data Analytics Capabilities. - Prashanth Madhala; Hongxiu Li; Nina Helander (ECIS, 2024)

Developing Data Analytics Capabilities Through Organizational Learning. - Prashanth Madhala; Hongxiu Li; Nina Helander (PACIS, 2024)

Developing data analytics capabilities: integrating the information systems success model and the resource-based view. - Prashanth Madhala; Hongxiu Li; Nina Helander (Ind. Manag. Data Syst., 2024)