Situational variables in online versus offline channel choice. - Raquel Chocarro; Mónica Cortiñas; María-Luisa Villanueva (Electron. Commer. Res. Appl., 2013)

Image, brand and price info: do they always matter the same? - Mónica Cortiñas; Raquel Chocarro; Arantxa Villanueva (ETRA, 2019)

Attention to online channels across the path to purchase: An eye-tracking study. - Mónica Cortiñas; Rafael Cabeza; Raquel Chocarro; Arantxa Villanueva (Electron. Commer. Res. Appl., 2019)