Feedback Mechanisms as Intermediaries for Web Information Market: An Exploratory Study. - Jyun-Cheng Wang; Rong-Fuh Day (HICSS, 2001)

The effects of attention inertia on advertisements on the WWW. - Jyun-Cheng Wang; Rong-Fuh Day (Comput. Hum. Behav., 2007)

Effects of music tempo and task difficulty on multi-attribute decision-making: An eye-tracking approach. - Rong-Fuh Day; Chien-Huang Lin; Wen-Hung Huang; Sheng-Hsiung Chuang (Comput. Hum. Behav., 2009)

An exploratory study of cognitive effort involved in decision under Framing - an application of the eye-tracking technology. - Feng-Yang Kuo; Chiung-Wen Hsu; Rong-Fuh Day (Decis. Support Syst., 2009)

Examining the validity of the Needleman-Wunsch algorithm in identifying decision strategy with eye-movement data. - Rong-Fuh Day (Decis. Support Syst., 2010)

Examining the Validity of the Exemplar-Based Classifier in Identifying Decision Strategy with Eye-Movement Data. - Rong-Fuh Day; Peng-Yeng Yin; Yu-Chi Wang (ACIS, 2011)

Examining the Validity of the Banner Recommendation System. - Rong-Fuh Day; Chien-Ying Chou (HCI (25), 2015)

A new hybrid multi-start tabu search for finding hidden purchase decision strategies in WWW based on eye-movements. - Rong-Fuh Day; Peng-Yeng Yin; Yu-Chi Wang; Ching-Hui Chao (Appl. Soft Comput., 2016)

Influence of self-efficacy on execution discrepancy and decision performance. - Rong-Fuh Day; Feng-Yang Kuo; Yu-Feng Huang (Inf. Manag., 2021)