An empirical study of reserve price optimisation in real-time bidding. - Shuai Yuan 002; Jun Wang 012; Bowei Chen 001; Peter Mason; Sam Seljan (KDD, 2014)

Reserve Price Optimization at Scale. - Daniel Austin; Sam Seljan; Julius Monello; Stephanie Tzeng (DSAA, 2016)

Classifying sensitive content in online advertisements with deep learning. - Daniel Austin; Ashutosh Sanzgiri; Kannan Sankaran; Ryan Woodard; Amit Lissack; Samuel Seljan (Int. J. Data Sci. Anal., 2020)

Learning New Auction Format by Bidders in Internet Display Ad Auctions. - Shumpei Goke; Gabriel Y. Weintraub; Ralph Mastromonaco; Sam Seljan (CoRR, 2021)

Bidders' Responses to Auction Format Change in Internet Display Advertising Auctions. - Shumpei Goke; Gabriel Y. Weintraub; Ralph A. Mastromonaco; Samuel S. Seljan (EC, 2022)