Examining the antecedents of persuasive eWOM messages in social media. - Shasha Teng; Kok Wei Khong; Wei Wei Goh; Alain Yee-Loong Chong (Online Inf. Rev., 2014)

Hybrid fuzzy clustering methods based on improved self-adaptive cellular genetic algorithm and optimal-selection-based fuzzy c-means. - Lilin Jie; Weidong Liu 007; Zheng Sun; Shasha Teng (Neurocomputing, 2017)

Persuasive Electronic Word-of-Mouth Messages in Social Media. - Shasha Teng; Kok Wei Khong; Alain Yee-Loong Chong; Binshan Lin (J. Comput. Inf. Syst., 2017)

Examining the Impacts of Electronic Word-of-Mouth Message on Consumers' Attitude. - Shasha Teng; Kok Wei Khong; Alain Yee-Loong Chong; Binshan Lin (J. Comput. Inf. Syst., 2017)

Predictive Modelling Using Unstructured Data From Online Forums: A Case Study on E-cigarette Users. - Kok Wei Khong; S. L. Tan; Shasha Teng; Fon Sim Ong (CONF-IRM, 2018)

Examining actual consumer usage of E-wallet: A case study of big data analytics. - Shasha Teng; Kok Wei Khong (Comput. Hum. Behav., 2021)

Analysing online reviews of restaurants in Malaysia: a novel approach to descriptive and predictive analytic. - Kok Wei Khong; Shasha Teng; Mohammad Mohsin Butt; Babajide AbuBakr Muritala (Int. J. Electron. Bus., 2021)