A content analysis of multinationals' Web communication strategies: cross-cultural research framework and pre-testing. - Shintaro Okazaki; Javier Alonso Rivas (Internet Res., 2002)

Does Culture Matter?: Identifying Cross-national Dimensions in Japanese Multinationals' Product-based Websites. - Shintaro Okazaki (Electron. Mark., 2004)

Do multinationals standardise or localise? The cross-cultural dimensionality of product-based Web sites. - Shintaro Okazaki (Internet Res., 2004)

Mobile advertising adoption by multinationals: Senior executives' initial responses. - Shintaro Okazaki (Internet Res., 2005)

What do we know about mobile Internet adopters? A cluster analysis. - Shintaro Okazaki (Inf. Manag., 2006)

Lessons learned from i-mode: What makes consumers click wireless banner ads? - Shintaro Okazaki (Comput. Hum. Behav., 2007)

Exploring Experiential Value in Online Mobile Gaming Adoption. - Shintaro Okazaki (Cyberpsychology Behav. Soc. Netw., 2008)

Capturing Global Youth: Mobile Gaming in the U.S., Spain, and the Czech Republic. - Shintaro Okazaki; Radoslav Skapa; Ildefonso Grande (J. Comput. Mediat. Commun., 2008)

Online media rivalry: A latent class model for mobile and PC internet users. - Shintaro Okazaki; Jaime Romero (Online Inf. Rev., 2010)

Responses to an advergaming campaign on a mobile social networking site: An initial research report. - Shintaro Okazaki; María Jesús Yagüe (Comput. Hum. Behav., 2012)

Mobile advertising avoidance: exploring the role of ubiquity. - Shintaro Okazaki; Francisco José Molina; Morikazu Hirose (Electron. Mark., 2012)

Privacy Concerns in Quick Response Code Mobile Promotion: The Role of Social Anxiety and Situational Involvement. - Shintaro Okazaki; María Ángeles Navarro-Bailón; Francisco Jose Molina-Castillo (Int. J. Electron. Commer., 2012)

Extracting Collective Trends from Twitter Using Social-Based Data Mining. - Gema Bello Orgaz; Héctor D. Menéndez 001; Shintaro Okazaki; David Camacho (ICCCI, 2013)

Do Online Gossipers Promote Brands? - Shintaro Okazaki; Natalia Rubio; Sara Campo (Cyberpsychology Behav. Soc. Netw., 2013)

Exploring convenience in mobile commerce: Moderating effects of gender. - Shintaro Okazaki; Felipe Mendez (Comput. Hum. Behav., 2013)

Gossiping Behavior on Social Networking Sites: Does Gender Matter? - Shintaro Okazaki; Natalia Rubio; Sara Campo (Int. J. Hum. Comput. Interact., 2014)

Using Twitter to engage with customers: a data mining approach. - Shintaro Okazaki; Ana M. Díaz-Martín; Mercedes Rozano; Héctor David Menéndez-Benito (Internet Res., 2015)

Physicians' motivations to use mobile health monitoring: a cross-country comparison. - Shintaro Okazaki; José-Alberto Castañeda; Silvia Sanz; Prokriti Mukherji (Behav. Inf. Technol., 2017)

The Impact of Robot's Body Language on Customer Experience: An Analysis in a Cafe Setting. - Nguyen Tan Viet Tuyen; Mateusz Adamski; Yuchen Wang; Shintaro Okazaki; Oya Çeliktutan (HRI (Companion), 2023)

A Study on Customer's Perception of Robot Nonverbal Communication Skills in a Service Environment. - Nguyen Tan Viet Tuyen; Shintaro Okazaki; Oya Çeliktutan (RO-MAN, 2023)