Learning New Auction Format by Bidders in Internet Display Ad Auctions. - Shumpei Goke; Gabriel Y. Weintraub; Ralph Mastromonaco; Sam Seljan (CoRR, 2021)

Bidders' Responses to Auction Format Change in Internet Display Advertising Auctions. - Shumpei Goke; Gabriel Y. Weintraub; Ralph A. Mastromonaco; Samuel S. Seljan (EC, 2022)