More is better than less? The influence mechanisms of e-sellers' service guarantee. - Silu Yu; Xueni Li; Xiaoling Li; Xishu Zheng (WHICEB, 2013)

The Trustworthiness of Online Reference Group and Participation Behavior of Crowd in Crowdsourcing e-Market. - Qian Tian; Xiaoling Li; Silu Yu; Xinjian Li (WHICEB, 2014)