Experimentation and performance in advertising: An observational survey of firm practices on Facebook. - Julian Runge; Steven Geinitz; Simon Ejdemyr (Expert Syst. Appl., 2020)

Learning the Covariance of Treatment Effects Across Many Weak Experiments. - Aurélien Bibaut; Winston Chou; Simon Ejdemyr; Nathan Kallus (KDD, 2024)

Optimizing Returns from Experimentation Programs. - Timothy Sudijono; Simon Ejdemyr; Apoorva Lal; Martin Tingley (EC, 2025)