Customer Churn Prediction in Influencer Commerce: An Application of Decision Trees. - Sulim Kim; Heeseok Lee (ITQM, 2021)

Parasocial Interactions and Parasocial Relationships between Influencers and Followers in Social Media. - Sulim Kim; HanByeol Stella Choi; Minhyung Lee; Heeseok Lee (ICIS, 2024)