Connected IT Usage and Trade Show Effectiveness: Developing to Smart Trade Show. - Sunyoung Hlee; Namho Chung; Chulmo Koo (ICEC, 2015)

An Empirical Examination of Online Restaurant Reviews (Yelp.com): Moderating Roles of Restaurant Type and Self-image Disclosure. - Sunyoung Hlee; Jimin Lee; Sung-Byung Yang; Chulmo Koo (ENTER, 2016)

Green practices of the hotel industry: Analysis through the windows of smart tourism system. - Jin-Young Kim; Sunyoung Hlee; Youhee Joun (Int. J. Inf. Manag., 2016)

The acceptance of 'intelligent trade shows': Visitors' evaluations of IS innovation. - Sunyoung Hlee; Jimin Lee; Dae-Seop Moon; Changsok Yoo (Inf. Syst. Frontiers, 2017)

How reviewer level affects review helpfulness and reviewing behavior across hotel classifications: the case of Seoul in Korea. - Sunyoung Hlee (Ind. Manag. Data Syst., 2021)

Fake Reviews or Not: Exploring the relationship between time trend and online restaurant reviews. - Sunyoung Hlee; Hyunae Lee; Chulmo Koo; Namho Chung (Telematics Informatics, 2021)

Spatial agglomeration effects on eSports events: An intra- and inter-industry and regional analysis approach. - Sunyoung Hlee; Hyunae Lee (Inf. Process. Manag., 2023)

Understanding customer's meaningful engagement with AI-powered service robots. - Sunyoung Hlee; Jaehyun Park 007; Hyunsun Park; Chulmo Koo; Younghoon Chang (Inf. Technol. People, 2023)