Attention-enhanced LSTM for high-value customer behavior prediction: Insights from Thailand's E-commerce sector. - Rattapol Kasemrat; Tanpat Kraiwanit (Intell. Syst. Appl., 2025)

Enhancing brand loyalty via viral marketing: insights from the E-L-M model. - Tanpat Kraiwanit; Dipak Saha; Ruchi Sharma (Int. J. Syst. Assur. Eng. Manag., 2025)