Virtual Reality in Marketing: Technological and Psychological immersion. - Anna Carolina Muller Queiroz; Alexandre Moreira Nascimento; Thomas Brashear Alejandro; Romero Tori; Vinícius Veloso de Melo; Fernando de Souza Meirelles; Maria Isabel da Silva Leme (AMCIS, 2018)

Immersive Virtual Environments in Corporate Education and Training. - Anna Carolina Muller Queiroz; Alexandre Moreira Nascimento; Romero Tori; Thomas Brashear Alejandro; Vinícius Veloso de Melo; Fernando de Souza Meirelles; Maria Isabel da Silva Leme (AMCIS, 2018)

Strategic Third-Party Product Entry and Mode Choice under Self-Operating Channels and Marketplace Competition: A Game-Theoretical Analysis. - Biao Xu; Jinting Huang; Xiaodan Zhang; Thomas Brashear Alejandro (J. Theor. Appl. Electron. Commer. Res., 2024)