Analyse von Wettbewerbsstrukturen mit neuronalen Netzen: ein Ansatz zur Kundensegmentierung auf Basis von Haushaltspaneldaten. - Thomas Reutterer (1997)

Segmentation-based competitive analysis with MULTICLUS and topology representing networks. - Thomas Reutterer; Martin Natter (Comput. Oper. Res., 2000)

Collaborative Filtering Methods for Binary Market Basket Data Analysis. - Andreas Mild; Thomas Reutterer (Active Media Technology, 2001)

Implications of Probabilistic Data Modeling for Mining Association Rules. - Michael Hahsler; Kurt Hornik; Thomas Reutterer (GfKl, 2005)

Building an Association Rules Framework for Target Marketing. - Nicolas March; Thomas Reutterer (GfKl, 2007)

A combined approach for segment-specific market basket analysis. - Yasemin Boztug; Thomas Reutterer (Eur. J. Oper. Res., 2008)

Wie wirkt Mobile Werbung? Empirische Befunde aus einer SMS-Werbekampagne. - Thomas Reutterer; Eva Walter (Wirtschaftsinformatik (2), 2009)

Ticking Away the Moments: Timing Regularity Helps to Better Predict Customer Activity. - Michael Platzer; Thomas Reutterer (Mark. Sci., 2016)

Holdout-Based Fidelity and Privacy Assessment of Mixed-Type Synthetic Data. - Michael Platzer; Thomas Reutterer (CoRR, 2021)

Holdout-Based Empirical Assessment of Mixed-Type Synthetic Data. - Michael Platzer; Thomas Reutterer (Frontiers Big Data, 2021)

AI-based Re-identification of Behavioral Clickstream Data. - Stefan Vamosi; Michael Platzer; Thomas Reutterer (CoRR, 2022)

A deep recurrent neural network approach to learn sequence similarities for user-identification. - Stefan Vamosi; Thomas Reutterer; Michael Platzer (Decis. Support Syst., 2022)

Frontiers: Supporting Content Marketing with Natural Language Generation. - Martin Reisenbichler; Thomas Reutterer; David A. Schweidel; Daniel Dan (Mark. Sci., 2022)

Deep Generative Models for Synthetic Data: A Survey. - Peter Eigenschink; Thomas Reutterer; Stefan Vamosi; Ralf Vamosi; Chang Sun 001; Klaudius Kalcher (IEEE Access, 2023)