The Impact of Online Shopping Carnival on Consumer Decision-Making: The Moderating Role of Gender. - Tianshi Li 003; Wenli Li; Yuqing Zhao; Hao Chen (PACIS, 2019)

Rationality manipulation during consumer decision-making process: an analysis of Alibaba's online shopping carnival. - Tianshi Li 003; Wenli Li; Yuqing Zhao; Jingpei Ma (Electron. Commer. Res., 2023)