Content and Composition: Understanding The Impact of Merchant Pictures on Market Performance. - Zhenbin Yan 002; Uttara Anantakrishnan; Yingfei Wang; Yong Tan (ICIS, 2020)

From Sidekick to Spotlight: The Rise of Diverse Leads in Digital Streaming Platforms. - Naveen Basavaraj; Uttara Anantakrishnan; Beibei Li 003; Michael D. Smith 002 (ICIS, 2024)

One Size Fits All? Informational Accessibility and Inclusivity in Online Platforms. - Ye Liu; Yu Kan; Uttara Anantakrishnan; Yong Tan (ICIS, 2024)