Towards Automated Advertising Strategy Definition Based on Analytics. - Vladimir Sanchez Riaño; Cesar Diaz; Carenne Ludeña; Liliana Catherine Suarez Baez; Jairo Sojo (ICAI, 2018)

Mapping Brand Territories Using ChatGPT. - Luisa Fernanda Rodriguez-Sarmiento; Ixent Galpin; Vladimir Sanchez Riaño (ICAI, 2023)

Leveraging Large Language Models for Navigating Brand Territory. - Luisa Fernanda Rodriguez-Sarmiento; Vladimir Sanchez Riaño; Ixent Galpin (SN Comput. Sci., 2024)