The Role of Green Influencers in Shaping Green Brand Image: A Mediation Analysis of Green Consumer Trust. - Sha Wu; Ai-Fen Lim; Woei-Yu Lim (J. Inf. Knowl. Manag., 2025)

Driving green competitive advantage: the power of knowledge, innovation, branding and CSR credibility. - Sha Wu; Ai-Fen Lim; Woei-Yu Lim (J. Knowl. Manag., 2025)