Understanding Cross-border M-commerce Acceptance: An Integration of Commitment-trust Theory and Trust Transfer Theory. - Yi Cui 005; Jian Mou; Yanping Liu; Kerry Kurcz (ICIS, 2018)

Understanding IS Success Model and Valence Framework in Sellers' Acceptance of Cross-border E-commerce. - Yi Cui 005; Jian Mou; Jason F. Cohen; Yanping Liu (WHICEB, 2018)

Knowledge mapping of social commerce research: a visual analysis using CiteSpace. - Yi Cui 005; Jian Mou; Yanping Liu (Electron. Commer. Res., 2018)

Understanding information system success model and valence framework in sellers' acceptance of cross-border e-commerce: a sequential multi-method approach. - Yi Cui 005; Jian Mou; Jason F. Cohen; Yanping Liu (Electron. Commer. Res., 2019)

Understanding consumer intentions toward cross-border m-commerce usage: A psychological distance and commitment-trust perspective. - Yi Cui 005; Jian Mou; Jason F. Cohen; Yanping Liu; Kerry Kurcz (Electron. Commer. Res. Appl., 2020)

Trust, Risk and Alternative Website Quality in B-Buyer Acceptance of Cross-Border E-Commerce. - Jian Mou; Yi Cui 005; Kerry Kurcz (J. Glob. Inf. Manag., 2020)

Investigating the Key Drivers of Impulsive Buying Behavior in Live Streaming. - Yi Cui 005; Yanping Liu; Meng Gu (J. Glob. Inf. Manag., 2022)

Exploring the Social and Systemic Influencing Factors of Mobile Short Video Applications on the Consumer Urge to Buy Impulsively. - Yi Cui 005; Jingrong Zhu; Yanping Liu (J. Glob. Inf. Manag., 2022)

Investigating the role of review presentation format in affecting the helpfulness of online reviews. - Yi Cui 005; Xiaoning Wang (Electron. Commer. Res., 2024)

Research on the Matching Mechanism Between E-Commerce Channels and Advertising Appeals. - Yi Cui 005; Meng Gu; Jie Li (J. Glob. Inf. Manag., 2025)

Adoption of Mobile Health Applications for Diabetes Management From a Push-Pull-Mooring Perspective. - Jingrong Zhu; Meng Gu; Jinlin Li; Yi Cui 005 (J. Glob. Inf. Manag., 2025)