Time matters: Investigating the asymmetric reflection of online reviews on customer satisfaction and recommendation across temporal lenses. - Xun Xu 004; Yiru Wang; Qingyun Zhu; Yiming Zhuang (Int. J. Inf. Manag., 2024)

From Consumption to Online Review Posting: Examining the Influential Factors of Conversion Rate. - Xun Xu; Yiru Wang; Ran Xu; Yiming Zhuang (Int. J. Electron. Commer., 2024)

Impact of the Quality and Attitudinal Direction of Firms' Sustainability Information Disclosure on Consumer Attitudes in Digital Communications: Contingent Effects of Signaling Environments. - Yiming Zhuang; Qingyun Zhu; Yanji Duan; Namwoon Kim (IEEE Trans. Engineering Management, 2025)