Drivers of the VR technologies user behaviour in e-commerce during the COVID-19 pandemic. - Hongfeng Zhu; Yingna Chao (Electron. Commer. Res. Appl., 2023)

Integrating Visual Transformer and Graph Neural Network for Visual Analysis in Digital Marketing: Exploring and Predicting Advertising Effectiveness. - Yingna Chao; Hongfeng Zhu; Yueding Zhou (J. Organ. End User Comput., 2024)