To sell or not to sell: Exploring sellers' trust and risk of chargeback fraud in cross-border electronic commerce. - Yue Guo 004; Yongchuan Bao; Stuart J. Barnes; Khuong Le-Nguyen (Inf. Syst. J., 2018)

Outsourcer Knowledge Protection, Psychological Contract Schema, and Project Performance: A Vendor's Perspective. - Zelong Wei; Zhanhe Du; Yongchuan Bao (IEEE Trans. Engineering Management, 2018)

Invest Heavily and Symmetrically: The Impact of Specific Investment on the Performance of R&D Collaboration. - Zhongfeng Su; Yongchuan Bao (IEEE Trans. Engineering Management, 2020)

Does More CEO Ambivalence Lead to Higher Organizational Ambidexterity? A Paradoxical Perspective. - Yongchuan Bao; Wenlong Yuan; Yongjian Bao; Bradley Olson (IEEE Trans. Engineering Management, 2022)

Prototype strategy, market big data and identification of latent customer needs: an organizational learning perspective. - Xi Song; Zelong Wei; Yongchuan Bao (Ind. Manag. Data Syst., 2024)

The Bottom-of-the-Pyramid (BOP) Market: Why and How Does Serving the Impoverished Segment Promote Radical Innovation? - Linqian Zhang; Yongchuan Bao; Zelong Wei (IEEE Trans. Engineering Management, 2024)