SOGA: Fine-Grained Authorization for Self-Organizing Grid. - Ming Guo; Yong Zhu; Yuheng Hu; Weishuai Yang (APWeb/WAIM Workshops, 2007)

Ontology driven adaptive data processing in wireless sensor networks. - Yuheng Hu; Zhendong Wu; Ming Guo (Infoscale, 2007)

Ranked queries over sources with Boolean query interfaces without ranking support. - Vagelis Hristidis; Yuheng Hu; Panagiotis G. Ipeirotis (ICDE, 2010)

Relevance-Based Retrieval on Hidden-Web Text Databases without Ranking Support. - Vagelis Hristidis; Yuheng Hu; Panagiotis G. Ipeirotis (IEEE Trans. Knowl. Data Eng., 2011)

ET-LDA: Joint Topic Modeling for Aligning Events and their Twitter Feedback. - Yuheng Hu; Ajita John; Fei Wang; Subbarao Kambhampati (AAAI, 2012)

What Were the Tweets About? Topical Associations between Public Events and Twitter Feeds. - Yuheng Hu; Ajita John; Dorée Duncan Seligmann; Fei Wang (ICWSM, 2012)

Bayesian Data Cleaning for Web Data - Yuheng Hu; Sushovan De; Yi Chen 001; Subbarao Kambhampati (CoRR, 2012)

Whoo.ly: facilitating information seeking for hyperlocal communities using social media. - Yuheng Hu; Shelly Diane Farnham; Andrés Monroy-Hernández (CHI, 2013)

Herding the Crowd: Automated Planning for Crowdsourced Planning. - Kartik Talamadupula; Subbarao Kambhampati; Yuheng Hu; Tuan Anh Nguyen 001; Hankz Hankui Zhuo (HCOMP (Works in Progress / Demos), 2013)

Dude, srsly?: The Surprisingly Formal Nature of Twitter's Language. - Yuheng Hu; Kartik Talamadupula; Subbarao Kambhampati (ICWSM, 2013)

Listening to the Crowd: Automated Analysis of Events via Aggregated Twitter Sentiment. - Yuheng Hu; Fei Wang; Subbarao Kambhampati (IJCAI, 2013)

BayesWipe: A multimodal system for data cleaning and consistent query answering on structured bigdata. - Sushovan De; Yuheng Hu; Yi Chen 001; Subbarao Kambhampati (IEEE BigData, 2014)

What We Instagram: A First Analysis of Instagram Photo Content and User Types. - Yuheng Hu; Lydia Manikonda; Subbarao Kambhampati (ICWSM, 2014)

Analyzing User Activities, Demographics, Social Network Structure and User-Generated Content on Instagram. - Lydia Manikonda; Yuheng Hu; Subbarao Kambhampati (CoRR, 2014)

How does Social Media Affect Contribution to Public versus Private Goods in Crowdfunding Campaigns? - Yili Hong 002; Yuheng Hu; Gordon Burtch (ICIS, 2015)

Predicting User Engagement on Twitter with Real-World Events. - Yuheng Hu; Shelly Farnham; Kartik Talamadupula (ICWSM, 2015)

Inferring Sentiment from Web Images with Joint Inference on Visual and Social Cues: A Regulated Matrix Factorization Approach. - Yilin Wang 002; Yuheng Hu; Subbarao Kambhampati; Baoxin Li (ICWSM, 2015)

BayesWipe: A Scalable Probabilistic Framework for Cleaning BigData. - Sushovan De; Yuheng Hu; Venkata Vamsikrishna Meduri; Yi Chen 001; Subbarao Kambhampati (CoRR, 2015)

Predicting Perceived Brand Personality with Social Media. - Anbang Xu; Haibin Liu; Liang Gou; Rama Akkiraju; Jalal Mahmud; Vibha Sinha; Yuheng Hu; Mu Qiao (ICWSM, 2016)

Collective Sensemaking via Social Sensors: Extracting, Profiling, Analyzing, and Predicting Real-world Events. - Yuheng Hu; Yu-Ru Lin; Jiebo Luo 001 (KDD, 2016)

BayesWipe: A Scalable Probabilistic Framework for Improving Data Quality. - Sushovan De; Yuheng Hu; Venkata Vamsikrishna Meduri; Yi Chen 001; Subbarao Kambhampati (ACM J. Data Inf. Qual., 2016)

Modeling Twitter Engagement in Real-World Events. - Yuheng Hu; Yili Hong 002 (HICSS, 2017)

Mood Congruence or Mood Consistency? Examining Aggregated Twitter Sentiment Towards Ads in 2016 Super Bowl. - Yuheng Hu; Tingting Nian; Cheng Chen (ICWSM, 2017)

Everyone Can Be a Star: Quantifying Grassroots Online Sellers' Live Streaming Effects on Product Sales. - Cheng Chen; Yuheng Hu; Yili Hong 002; Yingda Lu (ICIS, 2018)

Modeling Brand Personality with Business Value of Social Media Analytics: Predicting Brand Personality with User-generated Content and Firm-generated Content. - Yuheng Hu; David Gal; Yili Hong 002 (ICIS, 2018)

Predicting Complainers on Social Media: A Machine Learning Approach. - Yuheng Hu; Ali Tafti; David Gal (ICIS, 2018)

Change, We Can Believe in: Examining Spillover Effect of Content Switch on Live Streaming Platform. - Keran Zhao; Yuheng Hu; Yingda Lu; Kevin Hong (ICIS, 2018)

Embeddedness, Prosociality, and Social Influence: Evidence from Online Crowdfunding. - Yili Hong 002; Yuheng Hu; Gordon Burtch (MIS Q., 2018)

Read This, Please? The Role of Politeness in Customer Service Engagement on Social Media. - Yuheng Hu; Ali Tafti; David Gal (HICSS, 2019)

Generating Business Intelligence Through Social Media Analytics: Measuring Brand Personality with Consumer-, Employee-, and Firm-Generated Content. - Yuheng Hu; Anbang Xu; Yili Hong 002; David Gal; Vibha Sinha; Rama Akkiraju (J. Manag. Inf. Syst., 2019)

Graph Neural Network for Customer Engagement Prediction on Social Media Platforms. - Tengteng Ma; Yuheng Hu; Yingda Lu; Siddhartha Bhattacharyya (HICSS, 2021)

Raid the Chat Room: The Effects of Group Size on User Engagement in Online Synchronized Communication. - Keran Zhao; Yili Hong 002; Tengteng Ma; Yingda Lu; Yuheng Hu (ICIS, 2021)

Understanding the Role of Video Quality and Emotion in Live Streaming Viewership. - Keran Zhao; Yuheng Hu; Yingda Lu (ICIS, 2021)

Characterizing Social TV Activity Around Televised Events: A Joint Topic Model Approach. - Yuheng Hu (INFORMS J. Comput., 2021)

Examining the Impact of Television-Program-Induced Emotions on Online Word-of-Mouth Toward Television Advertising. - Tingting Nian; Yuheng Hu; Cheng Chen (Inf. Syst. Res., 2021)

Understanding Characteristics of Popular Streamers on Live Streaming Platforms: Evidence from Twitch.tv. - Keran Zhao; Yuheng Hu; Yili Hong 002; J. Christopher Westland (J. Assoc. Inf. Syst., 2021)

Online Review Censorship. - Aida Sanatizadeh; Gordon Burtch; Yili Hong 002; Yuheng Hu (ICIS, 2022)

SHEDR: An End-to-End Deep Neural Event Detection and Recommendation Framework for Hyperlocal News Using Social Media. - Yuheng Hu; Yili Hong 002 (INFORMS J. Comput., 2022)

Get a Word in Edgewise: Post Character Limit and Social Media-Based Customer Service. - Ramah Al Balawi; Yuheng Hu; Liangfei Qiu (HICSS, 2023)

Content Creator versus Brand Advertiser? The Effect of Inserting Advertisements in Videos on Influencers Engagement. - Tengteng Ma; Yingda Lu; Yuheng Hu; Xi Chen; Yuxin Chen (HICSS, 2023)

A Comparative Analysis of Fine-Tuned LLMs and Few-Shot Learning of LLMs for Financial Sentiment Analysis. - Sorouralsadat Fatemi; Yuheng Hu (CoRR, 2023)

Brand Crisis and Customer Relationship Management on Social Media: Evidence from a Natural Experiment from the Airline Industry. - Ramah Al Balawi; Yuheng Hu; Liangfei Qiu (Inf. Syst. Res., 2023)

Direct and Indirect Spillovers from Content Providers' Switching: Evidence from Online Livestreaming. - Keran Zhao; Yingda Lu; Yuheng Hu; Yili Hong 002 (Inf. Syst. Res., 2023)

Enhancing Financial Question Answering with a Multi-Agent Reflection Framework. - Sorouralsadat Fatemi; Yuheng Hu (ICAIF, 2024)

FinVision: A Multi-Agent Framework for Stock Market Prediction. - Sorouralsadat Fatemi; Yuheng Hu (ICAIF, 2024)

The Role of Dedicated Customer Service Accounts on Social Media Consumer Engagement: An Empirical Evidence from a Natural Experiment. - Ahreum Kim; Ramah Al Balawi; Yuheng Hu; Liangfei Qiu (ICIS, 2024)

Simulating Field Experiments with Large Language Models. - Yaoyu Chen; Yuheng Hu; Yingda Lu (CoRR, 2024)

A Comparative Analysis of Instruction Fine-Tuning LLMs for Financial Text Classification. - Sorouralsadat Fatemi; Yuheng Hu; Maryam Mousavi (CoRR, 2024)

How Does Online Information Influence Offline Transactions? Insights from Digital Real Estate Platforms. - Zhengrui Jiang; Arun Rai; Hua Sun; Cheng Nie; Yuheng Hu (Inf. Syst. Res., 2024)

Engagement or entanglement? The dual impact of generative artificial intelligence in online knowledge exchange platforms. - Aida Sanatizadeh; Yingda Lu; Keran Zhao; Yuheng Hu (Inf. Manag., 2025)

A Comparative Analysis of Instruction Fine-Tuning Large Language Models for Financial Text Classification. - Sorouralsadat Fatemi; Yuheng Hu; Maryam Mousavi (ACM Trans. Manag. Inf. Syst., 2025)

Predicting Field Experiments with Large Language Models. - Yaoyu Chen; Yuheng Hu; Yingda Lu (CoRR, 2025)