Can Non-tiered Customer Loyalty Programs Be Profitable? - Arun Gopalakrishnan; Zhenling Jiang; Yulia Nevskaya; Raphael Thomadsen (Mark. Sci., 2021)

Consumer Search and Purchase: An Empirical Investigation of Retargeting Based on Consumer Online Behaviors. - Zhenling Jiang; Tat Y. Chan; Hai Che; Youwei Wang (Mark. Sci., 2021)

An Empirical Bargaining Model with Left-Digit Bias: A Study on Auto Loan Monthly Payments. - Zhenling Jiang (Manag. Sci., 2022)

The Value of Verified Employment Data for Consumer Lending: Evidence from Equifax. - Tat Chan; Naser Hamdi; Xiang Hui; Zhenling Jiang (Mark. Sci., 2022)

Designing Dealer Compensation in the Auto-Loan Market: Implications from a Policy Change. - Zhenling Jiang; Yanhao (Max) Wei; Tat Chan; Naser Hamdi (Mark. Sci., 2023)

Estimating Treatment Effects under Recommender Interference: A Structured Neural Networks Approach. - Ruohan Zhan; Shichao Han; Yuchen Hu; Zhenling Jiang (EC, 2024)

Estimating Parameters of Structural Models Using Neural Networks. - Yanhao (Max) Wei; Zhenling Jiang (Mark. Sci., 2025)

Pre-Training Estimators for Structural Models: Application to Consumer Search. - Yanhao (Max) Wei; Zhenling Jiang (CoRR, 2025)