A Conceptual Framework for E-tailing Quality and Its Evaluation. - Jing Wang; Zhenquan Sha; Haiyuan Wang (ICEB, 2004)

The Effects of Perceived Marketing Ethics and Trust of B2C Dealers on Online Consumers' Intention of Word-of-Mouth: An Exploratory Research. - Zhenquan Sha; Qinhu Ji; Penghui Wu (ICEE, 2010)