Jen-Ruei Fu
Orcid: 0000-0002-1308-4974Affiliations:
- National Kaohsiung University of Science and Technology, Taiwan
According to our database1,
Jen-Ruei Fu
authored at least 21 papers
between 2006 and 2025.
Collaborative distances:
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Bibliography
2025
Beyond gameplay: Unpacking non-functional purchase intention in MMOGs through community and self-presentation lenses.
Comput. Hum. Behav., 2025
Personalization vs. Privacy: Understanding Consumer Responses to Personalized Mobile Pop-Up Ads.
Proceedings of the 29th Pacific Asia Conference on Information Systems, 2025
2024
Understanding Why Players Purchase Non-Functional Virtual Goods in MMORPGs: The Role of Identification.
Proceedings of the 28th Pacific Asia Conference on Information Systems, 2024
Proceedings of the 28th Pacific Asia Conference on Information Systems, 2024
2023
Live-streaming shopping: the impacts of para-social interaction and local presence on impulse buying through shopping value.
Ind. Manag. Data Syst., 2023
Proceedings of the 29th Americas Conference on Information Systems, 2023
Proceedings of the 29th Americas Conference on Information Systems, 2023
2020
Investigating consumers' online social shopping intention: An information processing perspective.
Int. J. Inf. Manag., 2020
2019
Proceedings of the 23rd Pacific Asia Conference on Information Systems, 2019
2018
Electron. Commer. Res. Appl., 2018
Enhancing the influence of pop-up advertisements on advertising effects from the perspective of personalization and placement.
Proceedings of the 22nd Pacific Asia Conference on Information Systems, 2018
Understanding Why Customers Engage in Co-creation Behaviors- a Psychological Ownership Perspective.
Proceedings of the 22nd Pacific Asia Conference on Information Systems, 2018
Brand Engagement and Co-creation in the Online Environments- Based on the Self-Determination Theory.
Proceedings of the International Conference on E-business and Mobile Commerce, 2018
2017
Proceedings of the 21st Pacific Asia Conference on Information Systems, 2017
2015
Career commitment of information technology professionals: The investment model perspective.
Inf. Manag., 2015
Understanding why consumers engage in electronic word-of-mouth communication: Perspectives from theory of planned behavior and justice theory.
Electron. Commer. Res. Appl., 2015
2012
Int. J. Electron. Bus. Manag., 2012
2011
Understanding career commitment of IT professionals: Perspectives of push-pull-mooring framework and investment model.
Int. J. Inf. Manag., 2011
The Impact of Seller Expertise and a Refund Guarantee on Auction Outcome: Evidence from an Online Field Experiment of Camera Lens Market.
Int. J. Electron. Bus. Manag., 2011
2010
Is Information Technology Career Unique? Exploring Differences in Career Commitment and Its Determinants Among IT and non-IT Employees.
Int. J. Electron. Bus. Manag., 2010
2006
Inf. Manag., 2006