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Jooyoung Park

Orcid: 0000-0001-9626-7356

Affiliations:
  • Peking University, HSBC Business School, PHBS, Shenzhen, Guangdong, China
  • University of Iowa, Department of Marketing, USA (PhD 2014)


According to our database1, Jooyoung Park authored at least 5 papers between 2018 and 2022.

Collaborative distances:
  • Dijkstra number2 of five.
  • Erdős number3 of five.

Timeline

Legend:

Book 
In proceedings 
Article 
PhD thesis 
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Links

Online presence:

On csauthors.net:

Bibliography

2022
Risk Disclosure in Crowdfunding.
[BibTeX]
[DOI]
Keongtae Kim
,
Jooyoung Park
,
Yang Pan
,
Kunpeng Zhang
,
Xiaoquan (Michael) Zhang
Inf. Syst. Res., 2022

The effect of shopping channel (online vs offline) on consumer decision process and firm's marketing strategy.
[BibTeX]
[DOI]
Cheng Xu
,
Jooyoung Park
,
Jacob C. Lee
Internet Res., 2022

2020
Reward versus Altruistic Motivations in Reward-Based Crowdfunding.
[BibTeX]
[DOI]
Sunghan Ryu
,
Jooyoung Park
,
Keongtae Kim
,
Young-Gul Kim
Int. J. Electron. Commer., 2020

2019
The Role of Beauty in Donation Crowdfunding.
[BibTeX]
[DOI]
Jooyoung Park
,
Keongtae Kim
Proceedings of the 52nd Hawaii International Conference on System Sciences, 2019

2018
Beauty Premium versus Beauty Discount on Crowdfunding Platforms.
[BibTeX]
[DOI]
Jooyoung Park
,
Keongtae Kim
Proceedings of the International Conference on Information Systems, 2018


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