Qingxi Yao

According to our database, Qingxi Yao authored at least 1 paper in 2025.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2025

Virtual or human influencers as endorsers? Behavioral and EEG evidence of how influencer type affects purchase intention of new products.

Qingxi Yao, Yunli Liu, Bin Hu, Jia Jin

Comput. Hum. Behav., 2025